How to Make a Viral Contest - Gettting Started w/Social Widgets

Make Viral Contest Pages with Social Media Widgets

 

Entry requires that the visitor retweet the message and a link back to the landing page creating the viral effect

1. Create a landing page offering a contest prize suitable for your target market
2. Add Facebook & Twitter widgets to facilitate sharing
3. Add a simple one field email collection form
4. Require that entrants use your selected social sharing devices in order to enter the contest
5. Specify that email is required to notify the winner
6. Do a random draw to determine your winner(s)
7. Notify winners via your new email list and include an extra promotional offer

An example
Our latest contest is to give away a free $600 conference pass to the H.E.L.M. Conference.

Which Social Widgets Should You Use?
Try these 2 widgets:

• Facebook Like Box: This allows you to acquire new fans for your Facebook page. The widget in question also provides an element of social proof by showing your fan count and some photos of your fans. You can customize this widget and grab the embeddable code for it from the Facebook share section.
• Twitter “Tweet This” Box: This is the widget that can make your contest viral. It requires that you set up a Twitter @Anywhere app (instructions for how to do it with Unbounce here). Now as part of the contest entry, people retweet your message and a link back to the contest page, driving more traffic to your contest and extending your reach.